It should have been one line in the story: “GM names Mary Barra CEO, first woman to lead a car company.” It certainly is newsworthy, and was unsurprisingly the lead of every major news organization’s coverage. And yet the more important element to Barra’s appointment, that GM appointed an engineer, not a banker, was almost relegated to a footnote.
To start the holiday season off on the right foot, Edelman Toronto held the first-ever Edelman Gingerbread House Decorating Contest. With inspiration ranging from today’s pop icons to YouTube sensations, Edelman employees brought their A-game to win a prize and unlimited bragging rights. Read more »